After rebranding and taking on the name Will Profit, the artist is proving the change was more than cosmetic — it’s a mindset and a mission. His new single “All We Do” marks his second release under the new name, and it’s already signaling a clear direction forward for his sound, vision, and identity.
The track, which samples Trey Songz’s timeless R&B hit, flips that smooth original into something deeply personal — a story of ambition, connection, and self-made confidence. It’s both a nod to the past and a declaration of who he’s become.
“I always respected Trey’s version,” Will Profit says. “But I wanted to give it that real-life twist — something that reflects how I move and what I’ve lived through. It’s about what we do when nobody’s watching — the grind, the loyalty, the consistency.”
With crisp production, confident delivery, and a balance of melody and meaning, “All We Do” captures the essence of Will Profit’s growth as an artist. The song feels lived-in — it’s not about chasing trends but about representing truth, resilience, and purpose.
“Will Profit is bigger than music,” he explains. “It’s about elevation, ownership, and turning pain into purpose. The name represents progress — not just for me, but for anyone building something real out of their struggle.”
From the rebrand to his renewed creative energy, Will Profit is showing what it means to evolve with intention. “All We Do” isn’t just another release — it’s a statement that the new chapter is here, and it’s rooted in growth, authenticity, and self-made success.
As his catalog expands, one thing is becoming clear: Will Profit’s new era isn’t just about the music — it’s about movement, mindset, and meaning.
Watch it now: https://youtu.be/VZODa8zpmqI
